Both athletes and the general population are taking a more holistic approach to their well-being, turning to food and supplements to improve and optimize their physical and mental health and performance. This has led to growing interest in functional ingredients with varying levels of scientific substantiation for both safety and efficacy. Bioactive compounds including creatine, lactoferrin, alpha-lactalbumin, and phospholipid-rich whey protein are gaining traction, scientific substantiation and consumer recognition. While not necessarily new ingredients per se, these compounds show promise in areas outside of their traditional use.

This webinar will examine the potential benefits for athletes and the wider population seeking enhanced immune function, improved mental well-being, better sleep and overall cognitive and physical performance. Filling gaps in the scientific literature, overcoming application challenges in formulating products with effective doses, consumer education and product availability are key to fully realizing the benefits of these ingredients for the athlete and beyond.